urMojo® — The Spatial Relevance Engine for Augmented Reality

Our patented urMojo® is a privacy-first spatial relevance engine that personalizes a user’s Augmented Reality (AR) experience based on their unique interests, traits, preferences, intentions, and personality.

urMojo® Helps Users:

• Discover AR social content that is contextually relevant to them
• Meet new people with shared interests, personalities, or intentions
• Discover brands, products, events, and experiences aligned with their preferences
• Filter what AR content becomes visible within their environment
• Control who can discover, view, and interact with their AR social content
• Create a more personalized and privacy-focused AR experience without invasive surveillance or behavioral tracking

Built for the Future of Spatial Computing. As persistent AR and smart glasses become mainstream, urMojo® functions as a personalized visibility, discovery, and interaction layer for the spatial internet.

​urMojo RT™ (Recognition Technology) enables users to instantly discover personalized AR profiles, social content, and digital experiences in real-world environments through contextual AR recognition and spatial interaction.

By scanning a user’s unique urMojo®, Spotselfie can intelligently reveal personalized AR content, identity layers, creator experiences, and social interactions tied directly to that individual within the AR environment.

Users can associate their urMojo® with photos, videos, creator content, digital identity, interests, and social experiences to create a personalized AR presence across the Spotselfie spatial ecosystem.

Spotselfie combines personalized discovery, privacy-focused relevance matching, and user-controlled visibility to create more trustworthy AR social environments. Powered by urMojo™, users can shape how they discover, interact with, and become visible to people and content across the spatial internet.

 2.8 trillion possibilities 
Answer questions about your traits, preferences, intentions, and personality to create over 2.8 trillion unique urMojos, each customized precisely to a user's interests and content preferences.

Build an AR Social Network Around You
Set any question to “Must Match” (blue star) to customize how people, content, and experiences become visible within your AR environment. urMojo gives users greater control over discovery, interaction, and their spatial social footprint.

Discover Relevant People
urMojo helps users discover and connect with people based on shared interests, traits, intentions, and personality compatibility. Users can explore meaningful connections both inside and outside of their normal social circles through personalized AR discovery.
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​We believe the future of augmented reality should be personalized, privacy-focused, and controlled by the user. urMojo gives people the ability to shape what they see, who can discover them, and how they interact within the real-world AR internet." - Ray Shingler, Co-Founder and VP of Product Development.